The objective was to create a graphic imagine for the Bentley Drive Events: "Life is a Grand Cru" and "Crewe Run". An image representative of the attraction of the regions in which the events will take place. Using an artistic language, while achieving a clean and contemporary overall aesthetic. The result was a modern and abstract interpretation of a map of each event location. A visually stimulating image inspired in the highlights of the regions and the events. The graphic will begin to tell the story of the experience the guests will live.